Die Gelbe Post and AJ Storfer

The headed paper and details of the Shanghai newspaper, Gelbe Post, run by A.J. Storfer from 17 Canton Road (Guangdong Road now)…more on the paper and Storfer below from my book Through the Looking Glass…

In 1931 a weekly was launched called Die Gelbe Post (The Yellow Post) that concentrated more on Jewish cultural affairs, some news and commentary. In 1938 Albert Joseph Storfer (below) took over the editorship and eventually turned it into a daily. Storfer had been a noted Viennese psychoanalyst and a founder of, and writer for, the International Psychoanalytical Press, which published Freud’s works. He was also employed by the Frankfurter Zeitung and had even tried, largely unsuccessfully, to make “psychoanalytical films” in Berlin. After this brief foray into movie-making, he returned to publishing, working in Berlin for the Ullstein Publishing Company. Storfer had moved around Europe through Switzerland and Germany as a psychoanalyst and writer and, in December 1938, he emigrated to Shanghai to get back into the newspaper business and enjoy some Nazi-free nightlife. In 1939 he announced his intention of turning Die Gelbe Post into a weekly, then, in 1940, a bi-weekly and eventually a daily. Storfer eventually left Shanghai to settle in Melbourne.