All things old China - books, anecdotes, stories, podcasts, factoids & ramblings from the author Paul French

If only Unilever had read Carl Crow from 1937…..but they didn’t and so Rexona is a predictable bust…

Posted: February 9th, 2018 | No Comments »

if only Unilever had read their Carl Crow….they could have saved millions

http://supchina.com/2018/02/05/unilever-falls-for-the-2-6-billion-armpit-delusion/

 



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